René Meulensteen


Former head coach of Premier League side Manchester United, René Meulensteen approached GSD® looking for a new brand identity, ahead of his next big coaching project. He wanted a clear, simple brand with big impact that made a bold statement to everyone in the game.

René also needed a solid platform to promote his bespoke coaching sessions in partnership with Sport Session Planner.

GSD® first created a brand identity for René consisting of bold typography, shapes and iconography of his career in football. The website was created using striking imagery and colours along with some clever animation to create a slick, polished overall finish. A combination of both website and social media were rolled out onto Twitter ready for his fans to follow.

The website also included a dedicated area for his bespoke coaching sessions in partnership with Sport Session Planner. GSD® are also visual communication partners of Sports Session Planner.

René's twitter profile had 3,500 followers after the first day of going live! Both website and social media platforms, are being used to showcase René as a world leading coach and will support him in his next big role.

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“Within 20 minutes of chatting, Graham understood my passion for football coaching. As partners of sportsessionplanner.com I trust GSD® are the right agency to take my brand forward.”

Rene Meulensteen - First Team Coach at Manchester United - 2008-2013



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