Client: University of Worcester
Project: New City Campus Campaign
The University of Worcester was granted University status in September 2005 ā since expanding quickly and acquiring many new sites across the city. Its long-term strategy includes building joint community and University facilities, and a third campus. GSDĀ® won a pitch against many agencies to produce all advertising, print and promotional material by creating concepts and a campaign for the opening of the new city campus.
ā¢Ā Ā Ā A campaign which successfully communicated the brandās look and tone-of-voice both visually and through creative copywriting.
ā¢Ā Ā Ā A creative approach to executing original artwork.
ā¢Ā Ā Ā An eye-catching campaign that attracted high levels of interest amongst both potential students and the Worcester city community.
ā¢Ā Ā Ā A framework contract to design for the University of Worcester over the next few years.
āA multiple pitch is a great opportunity to āsee whatās out thereā in terms of design suppliers. GSDĀ® got themselves noticed thanks to their great creative work and energy. The results have certainly lived up to our high expectationsā
Jane Britton – Head of Media Communications