To produce a memorable point of sale item to promote the new Philips Prestigo. Used in showroom stores across Europe. The client wanted something that would be looked at, potentially kept and remembered.
What is the Philips Prestigo?
A smart Universal Remote Control with a full colour touch screen that controls up to 20 devices out of 300,000 devices and only shows the keys you need.
What is an interloopmailer®?
The interloopmailer® is an innovative mailer that will turn publicity material into an interesting and interactive promotional item. Created by award winning designers Graham Shapiro Design Ltd (GSD®) GSD® have a UK patent for this invention No: 2444916
Timescales: 3 Weeks
Completion Date: Jan 2009
Development Tools: Adobe® Illustrator CS4 and Adobe® In-design
Account Manager: Christian Dawes
Designers: Christian Dawes, Graham Shapiro
Website: www.interloopmailer.com
"GSD® have been a great resource for our creative needs at 0044.co.uk, particularly for off line campaigns. Their approach is refreshing andthey are very aware of budgetary and timing constraints as well as the need to deliver the right creative results."
Angus MacLeod